act | on

Act-On Software is the world’s fastest growing cloud-based marketing automation platform. The company wanted to harness their customer base and turn them into an army of Act-On evangelists, so we developed an integrated campaign that included tactics that ranged from surveys to social media, and emails to personal outreach. The results? More than 1000 Act-On advocates, tens of thousands of dollars in top-line revenue increases, and an unheard of referrals conversion rate of 5% – more than five times the industry average.